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  1. black friday

    I don't know about you, but my inbox has been saturated with Black Friday emails for weeks. I delete the vast majority of them without reading them, because they are promoting products that I'm just not going to buy. Either I have no need (e.g. for a man's grooming set) or the time isn't right (I bought a new dining suite last year - you could be selling them for £20 and I still wouldn't need one).

    Black Friday deals work for impulse buys, treats and (of course) if you were going to buy anyway.

    Training isn't purchased on a whim. It shouldn't be considered a treat, and price should be one of the last things that influences the buying decision. To be honest, our prices are low anyway, (and subscribers to my mailing list get 10% off everything all year anyway - you can join the list here) and lowering the price makes no difference to sales. What drives the purchase of training material is:

    1. Relevance to training needs identified at that time
    2. Quality
    3. Ease of use

    And that's why I'm not doing a Black Friday Sale. I prefer to offer great value all year round and allow you to purchase the right material and the right time after making a considered choice.

  2. And my explanation about why Power Hour hasn't joined the digital revoution yet! 

  3. This article is doing the rounds on LinkedIn. It's very sad if it's true! I can only hope that the organisations surveyed forgot about all the informal development that occurs on a daily basis - the one-the-job training, the in-the-moment coaching conversations, and the self-directed learning that people to find a solution to a problem. This is all learning - just not formal!

    This highlights the main reasons Power Hour was created though: For those organisations that don't have a lot to spend and can't release people for full days. Can any organisation REALLY not find £40 to buy a session and run it internally?

    The great thing with bite-size training like this is that its a bit more formal and structured than the just-in-time informal methods, but not as disruptive and costly as external workshops.

    Anyway, here's the article... What do YOU think?

    Workers not offered Training